Build
What do you look like, and where do people land?
Positioning is invisible until it has a face and an address. This station gives it both: the identity people recognise, and the site or landing pages where they arrive and decide.
You are here if
The brand looks like a template.
Nothing about it says who you are, so buyers cannot remember you.
Traffic comes, nobody converts.
The site was built to exist, not to turn a visit into a conversation.
You need content at volume.
Video, photo and creator material, produced as a system, not a one-off.
What we do to give you a face and an address.
Brand & creative
Visual identity, design systems, brand books
Logo, colour, type, layout rules and the components to build with, documented so anyone can apply them.
Brand & creative
Packaging, print, environmental
The brand on a box, a page and a wall, consistent with the screen.
Brand & creative
Motion, 3D and product renders
Product and brand in motion for ads, social and the site, without a studio day.
Brand & creative
Photo and video production, creator content at volume
Shoot days planned as a system: one day, dozens of assets, cut for every channel.
Brand & creative
Campaign concepting
One idea strong enough to run across paid, organic and the site at once.
Brand & creative
Creative strategy: hooks, angles, iteration frameworks
Which hooks to test, which angles to rotate, and how to learn from every variant that ships.
Web & conversion
Landing page systems and site builds on Webflow, Shopify or Next.js
The site or the pages your campaigns land on, built on the platform your team can maintain.
Web & conversion
Conversion optimisation, experimentation programmes, testing infrastructure
Structured tests on structure, copy, proof and speed, run monthly, read in one report.
Web & conversion
Site speed and Core Web Vitals
Pages that load fast on a Swiss phone in a train tunnel. Speed is a ranking and a conversion factor.
Web & conversion
Quiz funnels, configurators, interactive tools
Interactive pages that qualify a visitor while they use them.
Web & conversion
App store listings and optimisation
Title, keywords, screenshots and preview video for an app listing that converts like a landing page.
Web & conversion
Analytics and tracking on every page, from day one
Events, consent and conversions wired in before launch, so Measure has data on day one.
How we work this station.
Positioning in, identity out
We do not start from a mood board. We start from the positioning document and ask what it should look and sound like. Every visual decision has a sentence behind it.
Design the system, not the page
A design system with tokens, components and rules, so the tenth landing page is as good as the first and the team can build without us.
Build for the decision, then the speed
Every page has one job: turn a visit into a conversation. Structure, copy and proof come first, then Core Web Vitals, then polish.
Ship, then run the experiments
A site launches at eighty percent and improves on data. We set up the testing infrastructure on day one so the remaining twenty comes from evidence.
What unconventional
looks like here.
Three cards. Scroll to deal the next.
What you leave with.
An identity system you can hand to anyone
Yours to keepA site that converts and is fast
Yours to keepA creative pipeline that produces every month
Yours to keep
Every first engagement is fixed scope, written down before you sign. If we do not deliver it as described, you do not pay. Ongoing work is a monthly retainer. See pricing →
Questions about Build.
What does a website cost?
A site at Growis is scoped as a project with a fixed price and an end date, set in the proposal after the diagnosis call. Landing page systems start small; full builds on Webflow, Shopify or Next.js with a design system are larger. You own everything at the end.
What is conversion rate optimisation?
Conversion rate optimisation is the practice of increasing the share of visitors who take the action a page exists for, through structured experiments on structure, copy, proof and speed. At Growis it starts with the testing infrastructure and runs monthly.
Webflow, Shopify or Next.js?
Webflow for marketing sites the team edits weekly. Shopify for commerce. Next.js when the site is a product or needs custom logic. We recommend in the proposal based on who will maintain it.
What is app store optimisation?
App store optimisation is the search and conversion work for an app’s listing: title, keywords, screenshots, preview video, reviews. It is a Build deliverable because the listing is a landing page.
Do we own the site at the end?
Yes. Code, design files, accounts, domain, everything, in your name. You can leave us and keep the site.
How long does a site build take?
Landing page systems in two to four weeks. A full site with a design system in six to ten weeks, depending on content readiness. The date is in the proposal.
Can you work with our existing brand?
Yes. Most Build engagements start from an existing identity and extend it into a system. A full rebrand is only proposed when the identity blocks the positioning.
What about SEO during the build?
Structure, speed, metadata and structured data are built in from the first wireframe, so Launch starts on a site that can rank instead of one that needs fixing.