Launch

How do you get found?

Two audiences find you now: people, and the AI engines they ask first. This station puts you in front of both, with paid where speed matters and organic where it has to keep working after the budget stops.

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You are here if

  • You buy every visit.

    Paid works but nothing compounds. Time to build the organic side under it.

  • AI gets you wrong or skips you.

    ChatGPT, Perplexity and Google AI describe your market without you in it.

  • The founder has opinions nobody hears.

    The most credible voice in the company is not publishing.

What we do to get you found.

Organic & content

  • Search: technical, on-page, content, local, international

    Everything Google needs to rank you: crawlability, pages, content, local listings, other languages.

  • AI-answer visibility: ChatGPT, Perplexity and Google AI Overviews

    Making the engines describe you correctly and cite you when someone asks about your category.

  • Link acquisition and digital PR

    Stories and data that earn links and mentions from sites that matter.

  • Social content and short-form video engines

    A repeatable system for posts and vertical video, in the founder’s and the company’s voice.

  • Podcast and newsletter production

    Owned channels produced end to end: guests, recording, edit, distribution, list.

  • Founder and executive ghostwriting

    Weekly posts written from real conversations with the founder, in their voice, with opinions.

How we work this station.

  1. Two audiences, one plan

    People search and AI engines answer. Every page, post and campaign is built for both: a buyer who reads it and a model that quotes it.

  2. Paid for speed, organic for compounding

    Paid media proves the message in weeks. Search, PR and founder content make it keep working after the budget stops. We run them as one system, not two departments.

  3. Creative volume is the moat

    On Meta, TikTok and LinkedIn the account with the most tested variants wins. We build a creative testing system that ships new angles every week.

  4. Report in numbers you would show an investor

    Cost per qualified conversation, not impressions. Rankings and citations, not traffic. If a number would not survive a board meeting, we do not report it.

What unconventional looks like here.

Write to be quoted, not just ranked

Definitional sentences, sourced numbers, a clear point of view. Being cited by ChatGPT, Perplexity and Google AI is the new page one, and most Swiss agencies are not doing it yet.

The founder is the media channel

Founder posts outperform company posts on every platform we run. We ghostwrite from real conversations and publish weekly, in the founder’s voice, with opinions.

Ads that do not look like ads

Native, honest, often ugly on purpose. The creative that wins the feed rarely wins a design award. We optimise for the click that turns into trust.

What you
leave with.

Every first engagement is fixed scope, written down before you sign. If we do not deliver it as described, you do not pay. Ongoing work is a monthly retainer. See pricing →

Book the diagnosis call →

Growis · Launch

  • 01Campaigns that report in numbers you trust
  • 02Pages and posts that rank and get cited
  • 03A founder voice that ships every week

Everything above: yours to keep.

Questions about Launch.

What does SEO cost?

At Growis, search work is either part of a distribution channel build (fixed scope, one price, an end date) or part of a monthly retainer. The proposal after the diagnosis call states the scope and the price before you sign.

What is generative engine optimisation?

Generative engine optimisation, or GEO, is the work of making a company visible and accurately described in AI answers from ChatGPT, Perplexity, Gemini and Google AI Overviews: structured data, definitional content, sourced claims, and monitoring of how the engines describe you.

SEO or Google Ads first?

Google Ads first if you need proof of the message in weeks and have budget. SEO first if the budget is small and the horizon is long. Most clients run both: paid to learn, organic to compound.

Which platforms do you run paid media on?

Meta, Google (Search, Shopping, Performance Max, Demand Gen), YouTube, LinkedIn, TikTok, Reddit, Pinterest and X, plus programmatic, connected TV and retail media where the audience is there. The media plan decides the mix, not habit.

How much media budget do we need?

Enough to learn: usually the equivalent of a few thousand francs a month per platform to get statistically useful results. We size it in the proposal and you pay the platforms directly.

How long until search work shows results?

Technical fixes show within weeks. New content ranks in three to six months, faster for local and low-competition terms. AI citations often move sooner than rankings.

Do you write the founder posts, or does the founder?

We do, from a monthly conversation with the founder. The opinions are theirs, the drafting is ours, the founder approves before anything goes out.

Do you also run LinkedIn Ads for B2B?

Yes. LinkedIn is usually the paid channel for Swiss B2B, run alongside founder content so the ads land on a profile people already trust.